E-Commerce Platforms Built to Convert at Scale
Headless storefronts, custom checkout flows, and multi-channel commerce solutions engineered for performance, SEO, and peak-traffic readiness.
What We Build
E-Commerce Development Capabilities
Six specialist disciplines covering the full e-commerce technology stack.
Headless Commerce Architecture
Decoupled storefronts with Next.js front-ends and commerce APIs — delivering sub-second page loads, superior SEO, and omnichannel flexibility.
Custom Checkout Optimisation
Bespoke one-page checkout, saved addresses, express pay (Apple Pay, Google Pay), and cart abandonment recovery — engineered to maximise conversion.
Payment Gateway Integration
Stripe, PayPal, Klarna, and regional payment providers integrated with PCI-DSS scope minimisation through tokenisation and hosted fields.
Inventory & Order Management
Real-time stock management, multi-warehouse fulfilment, and order tracking integrations with 3PL providers and custom ERP systems.
Search & Personalisation
Algolia-powered faceted search, AI-driven product recommendations, personalised homepages, and dynamic pricing — built for high catalogue volumes.
Performance at Scale
Edge-cached storefronts, ISR product pages, Core Web Vitals optimisation, and load-tested checkout flows — ready for Black Friday peak traffic.
Common Challenges
E-Commerce Pain Points We Solve
The three most costly problems online retailers face when building or scaling their platform.
Conversion Rate Leakage
Average cart abandonment is 70%. Checkout friction, slow load times, and missing payment options are the primary causes — all preventable with the right architecture.
Peak Traffic Failures
Monolithic commerce platforms buckle under Black Friday loads. Emergency scaling is costly and often fails — causing customer churn at your highest-revenue moment.
SEO Cannibalisation
Duplicate product pages, missing canonical tags, and unoptimised faceted search URLs destroy organic rankings and waste crawl budget on non-indexable URLs.
Our Approach
Solutions We Provide
Concrete technical answers to the performance and conversion challenges your store faces.
Edge-Cached Storefront Architecture
Next.js storefront with edge caching delivers sub-second LCP and handles peak traffic without scaling incidents — no emergency infrastructure required.
Conversion-Optimised Checkout
Single-page checkout, express pay, and abandoned cart recovery engineered from first principles to maximise revenue per visitor.
SEO-First Product Architecture
ISR product pages, canonical management, structured data for rich results, and crawl budget optimisation built into every storefront by default.
Project Deliverables
What's Included in Every E-Commerce Build
- Headless or platform-native e-commerce storefront
- Custom product catalogue and search with Algolia
- PCI-DSS compliant payment integration
- Order management and fulfilment workflows
- Multi-channel inventory sync
- Core Web Vitals optimised (LCP < 2.5s)
- SEO-optimised product and category pages
- Analytics and conversion tracking setup
E-Commerce by the Numbers
- < 1s
- median page load on all storefronts
- 30%
- average conversion uplift post-replatform
- LCP < 2.5s
- guaranteed on every storefront
- PCI-DSS
- scope minimised through tokenisation
Common
E-Commerce
Questions
Answers to common questions about headless commerce, peak traffic scalability, and third-party integrations.
Do you build on Shopify or fully custom storefronts?
Both. We build headless Shopify storefronts with Next.js for brands that want Shopify's ecosystem with better performance, and fully custom commerce platforms for complex B2B, multi-vendor, or subscription requirements.
How do you handle high-traffic peak events like Black Friday?
We architect for horizontal scalability — stateless servers, edge caching, database read replicas, and CDN-backed static assets. Load testing at 3-5x expected peak traffic is a standard pre-launch deliverable.
Can you integrate with our existing ERP or warehouse system?
Yes. We build typed integration layers to ERPs (SAP, NetSuite, Microsoft Dynamics), warehouse management systems, and 3PL platforms — with webhook-driven inventory sync and order management that keeps data consistent across all systems.
What payment gateways do you support?
We integrate Stripe, PayPal, Klarna, Afterpay, and regional gateways. Multi-currency pricing, tax calculation (via Avalara or TaxJar), and PCI-compliant checkout are standard on every project.
Let's build your next success story
Tell us about your project and let's build something worth showcasing.